This Privacy Policy explains how Caliper Auto, operated by Gambetta Development, LLC (“Caliper Auto,” “we,” “us,” or “our”), collects, uses, discloses, and protects information when you use Caliper Auto websites, applications, dashboards, flyer tools, marketing tools, and related services (collectively, the “Service”).
This Policy should be read together with our Terms & Conditions.
This Policy applies to personal information processed through the Service and related customer-support, billing, account, and marketing interactions with Caliper Auto. It does not control the privacy practices of third-party websites, social networks, payment processors, CRMs, booking systems, or other services you access separately.
The information we collect depends on how you use the Service. Categories may include:
| Category | Examples | Source |
|---|---|---|
| Account and contact information | Name, email address, phone number, login and account-status information | Provided by you |
| Business profile information | Business name, website, booking link, service area, city, state, social handle, services, brand colors, and related business details | Provided by you |
| User Content | Business logos, vehicle images, before-and-after photos, promotional copy, pricing, offers, and other materials you upload or enter | Provided by you |
| Subscription and transaction information | Plan status, purchase amount, transaction identifiers, billing status, renewal or cancellation information | Payment processor and Service activity |
| Support and communications | Emails, support requests, feedback, questions, and other communications | Provided by you |
| Marketing preferences | Whether you opted in to promotional communications and related preference information | Provided by you or your actions |
| Usage and technical information | IP address, browser type, device information, approximate location derived from IP, pages or features used, session activity, error logs, and security events | Collected automatically |
| Flyer and feature activity | Templates opened, designs downloaded, access source, feature usage, and related product events | Collected through use of the Service |
We may collect information directly from you; automatically when you interact with the website or application; from service providers that help process payments, host the Service, deliver email, provide analytics, secure the platform, or support operations; and from publicly available information where reasonably necessary for business, support, security, or legal purposes.
We may use information to:
We may create aggregated or de-identified information that is not reasonably capable of being linked to an identifiable individual and use it for analytics, product improvement, security, and business planning.
We process User Content you upload so the Service can store, display, customize, render, and export the designs you request. Avoid uploading unnecessary sensitive personal information. You are responsible for appropriate rights and permissions for customer photographs, identifiable people, license plates, copyrighted images, trademarks, and other content you upload.
We do not claim ownership of your User Content. Our limited rights to process it are described in the Terms & Conditions.
Payments may be processed by Stripe or another payment processor identified at checkout. Payment processors collect and process payment-card and financial information under their own privacy policies and security requirements.
Caliper Auto generally receives transaction and account information needed to confirm payment, subscription status, billing events, cancellations, refunds where applicable, and related support. We do not need to store your full payment-card number in Caliper Auto's application database to provide the subscription.
We may provide information to vendors that perform services on our behalf, including hosting, infrastructure, database services, payment processing, email delivery, analytics, security, error monitoring, and support. They may process information only as permitted by their agreements and applicable law.
We may disclose information if we reasonably believe disclosure is required by law, subpoena, court order, legal process, or government request, or is reasonably necessary to protect rights, safety, property, security, investigate fraud, or enforce agreements.
Information may be disclosed or transferred in connection with an actual or proposed merger, acquisition, financing, reorganization, sale of assets, bankruptcy, or transfer of all or part of the Service or business.
We may disclose information when you direct us to do so, connect a third-party service, or otherwise provide consent.
No sale of personal information. Caliper Auto does not sell personal information for monetary consideration. As of the effective date of this Policy, we do not knowingly sell or share personal information for cross-context behavioral advertising as those terms are defined under the California Consumer Privacy Act. If our practices change in a way that creates additional legal opt-out rights, we will update our notices and provide required choices.
We may use cookies, local storage, pixels, tags, and similar technologies to keep users signed in, remember preferences, secure accounts, measure usage, understand traffic, and improve the Service.
Caliper Auto currently uses Google Analytics on portions of the website. Depending on configuration and consent settings, Google Analytics may collect information such as session activity, browser and device information, approximate geographic information, and identifiers stored in first-party cookies. Google processes that data under its own terms and privacy documentation.
Browser settings may allow you to delete or block cookies. Blocking necessary cookies may affect login or functionality. Where applicable law requires consent or an opt-out mechanism for particular cookies or tracking technologies, we will provide required controls.
We may send transactional emails about your account, security, billing, subscription, requested downloads, or important Service changes. Promotional emails will be sent based on your opt-in choices or another lawful basis where permitted. You may unsubscribe from promotional email using the method provided in the message or by contacting us. Unsubscribing from marketing does not prevent necessary transactional communications.
We retain personal information for as long as reasonably necessary for the purposes described in this Policy, including while your account is active, as needed to provide the Service, maintain transaction records, resolve disputes, prevent fraud, enforce agreements, satisfy legal obligations, and maintain appropriate backup and security records.
Retention periods vary based on the type of information and why it is needed. Some information may remain in backups for a limited period after deletion from active systems. We may retain aggregated or de-identified information where it no longer identifies you.
Depending on where you live and whether a particular privacy law applies to Caliper Auto, you may have rights that include:
These rights are subject to legal definitions, applicability thresholds, exceptions, and verification requirements. Not every right applies to every user or business.
To submit a privacy request, email caliperauto@gmail.com and identify the request. We may need to verify your identity or authority. Where applicable, an authorized agent may submit a request on your behalf, subject to legally permitted verification requirements.
We use reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure. No online service, transmission method, storage system, or security practice can guarantee absolute security. You are also responsible for protecting account credentials and devices.
If we become aware of a security incident involving personal information, we may investigate, take containment or remediation measures, and provide legally required notices to affected individuals, regulators, or other parties as required by applicable law.
Caliper Auto may link to or interact with third-party websites and services, including payment processors, search engines, social networks, analytics services, CRMs, booking platforms, and other business tools. Their privacy practices are governed by their own policies, not this Privacy Policy.
The Service is intended for business users age 18 or older and is not directed to children. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, contact us so we can review and, where appropriate, delete it.
Caliper Auto is operated from the United States. If you access the Service from another country, your information may be processed and stored in the United States or other locations where our service providers operate, subject to applicable law.
Users outside the United States may have additional privacy rights under local law. Contact us if you wish to exercise a legally applicable privacy right.
We may update this Policy as the Service, technology, vendors, or legal requirements change. The “Last updated” date identifies the latest version. Where required by law, we will provide additional notice of material changes or obtain consent when legally required.
Privacy questions or requests may be sent to caliperauto@gmail.com.
Caliper Auto
Operated by Gambetta Development, LLC
Clearwater, Florida, United States